Jason Blum, a prolific producer in the horror genre, has been honored with the Milestone Award by the Producers Guild of America. With over 200 produced credits, Blum has made a significant impact on the entertainment industry. His company, Blumhouse, has produced numerous successful horror films, including the acclaimed "Get Out" by Jordan Peele, which changed the trajectory of horror. Blum's approach to filmmaking involves generating movies independently, focusing on keeping budgets low by providing artists with equity, and scaling their approach to become a major player in Hollywood.
In a recent interview, Blum discussed his company's shift towards more horror IP and plans to produce movies with budgets under $1 million. He emphasized the importance of maintaining the capacity to make low-budget and super-low-budget movies, as well as focusing on name IP. Blum also highlighted the impact of COVID-19 on the theatrical experience, noting that people now prefer movies connected to IP or familiar experiences. He aims to keep Blumhouse at the forefront of the horror genre by producing both originals and remakes.
Blum also addressed the controversy surrounding the reliance on remakes and live-action adaptations, arguing that it's essential to keep doing originals. He compared Blumhouse to Disney, aiming to be the 'Disney of Fear.' Blum's company has a 40% slate of originals this year, with films like 'Obsession' and 'Other Mommy' in the works. He concluded the interview by praising Jordan Peele's 'Get Out' for its profound impact on the horror genre, making it cool and influencing other filmmakers to explore the genre.
